Me
I'm a startup operator, advisor, and investor in the advertising technology space. As an operator, I have 15+ years of experience scaling and exiting AdTech startups (2x exits 1x public offering). I have been an early employee and trusted advisor to founders and the C-Suite (4x), building transformative partnerships and driving profitable business growth through a strategy-first approach. I've developed emerging categories including programmatic, digital video, CTV, and native advertising.
Currently, I am building and advising AI-first AdTech startups at the forefront of AI, to capitalize on the paradigm shift that is under weigh.
Occasionally, I write musings at the intersection of adtech and strategy, m&a, the investor community, and more generally about startup operating and other topics I find interesting where I have a unique POV.
I'm passionate about helping startups, and startup employees, who are often in the shadows of the founding teams and the investors that fund them, better navigate the startup ecosystem.
